Apple is holding discussions with major Indian banks and global card networks to bring its Apple Pay mobile payment service to the country, according to people familiar with the matter. The talks mark a significant step toward entering one of the world’s largest and fastest-growing digital payments markets.
The iPhone maker is in conversations with ICICI Bank, HDFC Bank, and Axis Bank, along with international networks such as Visa and Mastercard. The goal is to introduce Apple Pay in India around the middle of 2026, though the exact timeline remains flexible and could shift based on regulatory approvals and partnership details.
Apple Pay allows users to make contactless payments using their iPhone, Apple Watch, or other Apple devices by storing card information securely and authorizing transactions with Face ID, Touch ID, or a passcode. In India, the service is expected to support both credit/debit card payments and integration with the popular Unified Payments Interface (UPI) for seamless local transactions.
The move comes as India’s digital payments ecosystem continues to expand rapidly, driven by widespread smartphone use, UPI adoption, and government encouragement for cashless transactions. Apple has faced challenges entering the market in the past due to regulatory requirements, data localization rules, and competition from established players like Google Pay, PhonePe, and Paytm.
A successful launch would give Apple a stronger foothold in India, where iPhone sales have grown steadily among premium consumers. It could also encourage more users to adopt Apple devices for everyday payments, boosting ecosystem loyalty.
The company has not commented publicly on the talks. Sources indicate that final agreements and RBI approvals will be needed before any rollout. If approved, Apple Pay would join a crowded but dynamic market where innovation and partnerships remain key to gaining share.
